|I Love You More Than My Dog| PDF
By:Jeanne Bliss
Published on 2009-10-15 by Penguin
Hundreds of businesses have customers who admire them, but only an elite few have true advocates— passionate, loyal, vocal fans—who rave about them to anyone who will listen. Jeanne Bliss, who served as a senior customer executive at five major companies, says there’s no shortcut to becoming beloved—you can’t hire a fancy marketing firm to get there. You earn it by how you decide to run your business—as Wegman’s and Harley-Davidson have for decades and as relatively new companies like Zipcar and Zappos are doing right now. After studying and working with dozens of beloved companies, Bliss has identified five key decisions that lead to customer devotion: • Decide to believe • Decide with clarity of purpose • Decide to be real • Decide to be there • Decide to say “sorry” Her examples and advice will help readers sustain growth and profit even in a tough economy.
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Book ID of |I Love You More Than My Dog|'s Books is zaQSk1iBpLsC, Book which was written byJeanne Blisshave ETAG "9NSDogU+q80"
Book which was published by Penguin since 2009-10-15 have ISBNs, ISBN 13 Code is 9781101148792 and ISBN 10 Code is 1101148799
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Book which have "224 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
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